Boost revenues with In-app mobile video

the easiest and most effective way to execute in-app mobile video advertising

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About

COMPANY PROFILE

Veedeo represents the most advanced solution for executing programmatic direct for mobile video advertising, helping app developers and publishers to monetize their properties and users instantly, thus increasing ad revenue.

Thanks to its preferred relationships with media agencies, Veedeo sees itself as the ideal connection to the demand side looking for in-app video inventory.

MOBILE VIDEO

Video on smartphones and tablets is one of the fastest growing subcategories within the already rapidly-growing mobile advertising industry. (source: Mobile Video Buyer’s Guide – IAB)

Mobile video ad spend in the U.S. more than doubled from $720 million in 2013 to $1.5 billion in 2014, and will reach $6 billion in 2018, representing around half of total online video ad spend. (source: eMarketer)

Solutions

SDK integration will bring you optimized campaigns

We offer flexibility for developers to integrate our SDK, enabling various different in-app placements.
We focus on mobile video advertising which maximizes eCPM revenue for the publisher, and works as the most effective way for advertisers to drive engagement and results.

We work programmatically with the major media agencies, trading desks and brands, guaranteeing the highest fill rates on the market.

Our tailor-made solutions for executing mobile video campaigns give us a powerful advantage versus other suppliers of mobile video SDKs and mobile ad networks.

Sdk integration

Get started in minutes!

Just a few steps need to be followed in order to integrate the SDK and take advantage of its features.The SDK supports any kind of project: for iPhone, for iPad or Universal.

The SDK must be correctly integrated in the app in order to allocate and use a video player to play ad clips. The SDK is VAST-compliant and requesting a specific ad clip can be done through the use of a VAST_URL to be inserted within the project source code.

Video ad requests can be also executed through the use of the mediation features available in ad servers like DoubleClick for Publishers (DFP).

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                     - (void)viewDidLoad {

        [super viewDidLoad];

 

        // Do any additional setup after loading the view, typically from a nib.

        clipView                           = [[UIView alloc] initWithFrame:CGRectMake(0, 0, 300, 200)];

        clipView.backgroundColor  = [UIColor blackColor];

 

        [self.view addSubview:clipView];

 

        clipView.center = CGPointMake(self.view.bounds.size.width/2,

                                                      self.view.bounds.size.height/2);

}

 





- (void) viewWillAppear:(BOOL)animated{

        [super viewWillAppear:animated];

 

        // allocate MTK video player

        mtkVideoPlayer = [[MTK alloc] 

                             initWithVideoPlayerKey:@"1679091C5A880FAF6FB5E6087EB1B2DC" 

                             withPlacementId:@"preApp" 

                             runInMode:MTKRunModeSandboxFullFill];

 

        // setting the delegate

        mtkVideoPlayer.delegate = self;

 

        // request ad clip

        [mtkVideoPlayer requestAdClipInView:clipView 

                                                   withTag:@"http://your.vast.url/vast.xml"];

}



            Android- (void)viewDidLoad {

        [super viewDidLoad];

 

        // Do any additional setup after loading the view, typically from a nib.

        clipView                           = [[UIView alloc] initWithFrame:CGRectMake(0, 0, 300, 200)];

        clipView.backgroundColor  = [UIColor blackColor];

 

        [self.view addSubview:clipView];

 

        clipView.center = CGPointMake(self.view.bounds.size.width/2,

                                                      self.view.bounds.size.height/2);

}

 





- (void) viewWillAppear:(BOOL)animated{

        [super viewWillAppear:animated];

 

        // allocate MTK video player

        mtkVideoPlayer = [[MTK alloc] 

                             initWithVideoPlayerKey:@"1679091C5A880FAF6FB5E6087EB1B2DC" 

                             withPlacementId:@"preApp" 

                             runInMode:MTKRunModeSandboxFullFill];

 

        // setting the delegate

        mtkVideoPlayer.delegate = self;

 

        // request ad clip

        [mtkVideoPlayer requestAdClipInView:clipView 

                                                   withTag:@"http://your.vast.url/vast.xml"];

}
                        

        public void showPlayer(View sender) {

 

        // allocate MTK video player

        mtkVideoPlayer = new MTK(this, 

                             "1679091C5A880FAF6FB5E6087EB1B2DC", 

                             "preApp",

                             MTK.RunMode.SANDBOX_FULL_FILL);

 

        // setting the delegate

        mtkVideoPlayer.setListener(this);

 

        // get the clip container

        RelativeLayout clipContainer = (RelativeLayout) findViewById(R.id.clipContainer);

 

 

        // request ad clip

        mtkVideoPlayer.requestAdClip(clipContainer,

                                                   "http://your.vast.url/vast.xml");

 

}



            Androidpublic void showPlayer(View sender) {

 

        // allocate MTK video player

        mtkVideoPlayer = new MTK(this, 

                             "1679091C5A880FAF6FB5E6087EB1B2DC", 

                             "preApp",

                             MTK.RunMode.SANDBOX_FULL_FILL);

 

        // setting the delegate

        mtkVideoPlayer.setListener(this);

 

        // get the clip container

        RelativeLayout clipContainer = (RelativeLayout) findViewById(R.id.clipContainer);

 

 

        // request ad clip

        mtkVideoPlayer.requestAdClip(clipContainer,

                                                   "http://your.vast.url/vast.xml");

 

}
                        

Downloading our SDK

You are just a few steps away from maximising revenues from your In-app traffic

Insight & data

An initial Agency Snapshot study was conducted by local branches of IAB Europe in November and December of last year. A total of 154 media agency employees across five European markets were interviewed in order to assess agency approaches to mobile advertising over recent years. Nearly half (42%) of media agency employees across Europe claimed that mobile is unlocking new budgets. Integration will be key in 2015 with 82% of participants claiming that mobile will be integrated into their wider agencies by the end of this year. 63% of respondents felt that location-based advertising was the most exciting mobile opportunity currently. Mobile programmatic, brand safety and mobile privacy are all areas of concern for media agencies. Approximately 1 in 2 media agency employees want to know more about complying with mobile privacy (57%) and brand safety on mobile (45%). Nearly 80% of media agencies felt that not being able to track cross screen campaigns was a huge barrier to mobile growth, whilst nearly three quarters state that clients’ lack of understanding of mobile advertising is holding back spend on mobile. (source: IAB Agency Snapshot study)

includes display (banners, video and rich media) and search; excludes SMS, MMS and P2P messaging-based advertising; includes ad spending on tablets

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